Category: Uncategorized

So as the business is also branding their products, I wanted to create a product which is modern and also stylish for the audience of the businessmen. 

When I looked at other barbers products, they where simple and the brand is very bold on the product. 

 

This is a barbers which I looked at for their website design as well and I like the way in which they express their brand and the high class and upmarket products and services. 

 

This one is more colourful and the brand is also very bold with the name of the business being the main focus of the product. 

I wanted the logo and the brand to be very bold and for the brand to be shown through the products. 

 

 

 

I like the design of this and the name of the product being on the logo and I think that these designs work with the brand and the products. 

When I started to design my website, I thought about the style and design of the modern website and how I could incorporate the traditional styles as this is the brand design and identity. 

 

This is the first draft of the Home page of the website and this shows how I wanted to promote the brand. I have decided to use the features which are in the other modern websites and the products and services which Les Barbe Magnifique do. 

With the other websites I looked at they are simple colour and therefore I want to see how I could incorporate slight colour into this, which promote the French style and design. 

I wanted to use the image to promote what the business do and to create a sleek design style. I also wanted to use the lines which are to incorporate the simple design style of being minimalistic and the rebranding of the beard services which are on offer as well as the barbers. 

I want to see how colour would be good to make the website more interesting and also for there to be more information about the brand. 

Modern Barber websites like the ones I have already looked at, are very dynamic and images are used a lot in these. Large images and text are used to show the brand. 

The Valet, London –

I looked at this website to give me inspiration for the way I will present my brand on the website and a familiar theme with the modern barbers websites are the large image and the bold text. Also the simple colour pallet and the bold colour which is similar to the logos of the businesses. 

 

The black and White colour theme and the one bold colour is shown and the images as the background is used to show the brand and the products and services. 

I like the way in which the colours are simple and therefore look sleek and the brand is modern with inspiration from the traditional style of barbers. 

I also wanted to look at traditional barbers websites and see how they differ in the style and the brand.

The difference in the websites will obviously depend on how old the business is and how they decide to promote their brand. 

Stamford Barber Shop –

This barber shop is in Lincolnshire and therefore, it isn’t a main city barbers, and therefore, the website design is more to explain their products and the brand. 

 

This website is very simple, but it is to provide the audience information about the brand and the services. Although, there are similarities with the colour in the modern barbers and the traditional barbers. 

The website for the modern barbers in London is very stylish and is used to promote the modern image of the brand. Therefore, the style is very dynamic and there is movement with the scrolling type of website.

I want to create the website like the modern barbers, with the scrolling design with the traditional font and the style of the font of the logo and brands. 

Having created the logo for the brand, I then started to look at the ideas which I could incorporate into the branded website and how this could work with the logo and the image of the traditional and the modern. 

I started by looking at some of the modern barbers websites and see the similarities between the brands and how this is reflected in the logo and website design. 

Award-Winning Barbers in Boston

The large imagery and scrolling design of the website is modern is very digital, however the type and the images are vintage looking and very traditional. 

There is simple colours with one particular colour for the brand and the logo. The back image is also very relevant and the opacity of the image gives the website a sleek look which is professional and the font is bold and stands out in the page. 

http://www.barnettsbarbers.co.uk/

The same applies to this website in that there is one main image which is the background and the font is bold with the image. There is also the colour which is mainly black and white and there is one clear colour which stands out. 

Home

The same main image is used in this website and the sleek look of the font and the colour makes the website look professional. This works with the target audience and the professional male. This also has the scrolling animation of the website and there is a smooth style to the pages and the design. 

I like this sleek and simple design and this is because of the images and the colouring of the websites. I would like to look at this design style as this seems to be the generic design for Barber websites. 

I wnanted to create my own digital version of the scissor image from the Internet and therefore, this is my sketch which I the filled with paint to create this silhouette look, which I then incorporated into the logo. 

I think that even with the colour on this logo, I want to make it more bold with the image and the text. Therefore, I looked at how I could make the scissors image more modern to contrast with the very traditional design. 

This digital sketch look to the scissors is a modern take on the very traditional sketch of the scissors, and this effect shows the modern design of the digital image and I think this will impact the logo to make it bolder. 

I didn’t want to change too much about the logo design and therefore, just wanted to look at changing the colouring not the overall look of the logo and brand. Looking at the other brands of the traditional barbers, I want to include the colours of the French flag and the barber pole which appears in a number of successful brands. 

 

 I wanted the colour to be subtle and not to be too overpowering in the image and graphics of the font and the imagery. Looking at this color emotion guide, and with the target audience in mind, I didnt want there to be too much bright colour and to enhance the sense of wealth and balance in the logo.