Hello! 

When first thinking about Typography and where to find it, in the workshop, we went into the city and had a look at the typography which is everywhere around us! Something which every day we don’t really think about, although I found there to be inspiration for Typography on signs, posters and even food packages around the City! Here are a few that I particularly found interesting around Lincoln:

This was an advert outside a book store. This caught my attention because of the hand drawn style and the clear colours used to help it stand out next to the other adverts. The bold text which very structured is something which is interesting to think about in adverts and how this is used to attract the audience’s attention.

This handwritten text is also used in a similar way to advertise the scarves and something that was common within the small businesses around Lincoln. It shows a very homely and even a nostalgia style which is something that I would like to learn more about.

One typface style that I found around Lincoln was the Art Deco style. Having been always interested in 1930’s design, this was of particular interest to me. The poster is an advert for the university’s Grad Ball which is “Great Gatsby” theme and the “Ritz” sign is for a Weatherspoon’s which is also echoing the Art Deco theme.