I have been looking at my first drafts of type and have decided that the different versions of the original typeface did not fit the context of a modern cafe.
I have therefore been looking at different ways to edit the text in order for the intention of the text to keep the style of Art Deco, while also using a different style of the modern type. This was the 3rd draft:
With this draft, I edited the structure of the Art Deco type so that the very familiar style of the style was different and a more exciting, modern design. However, when looking at this type in context to a modern cafe, it did not look right and therefore, I wanted to experiment with this and find a style which would work.
I wanted to create a type which both showed the stylish design of the Art Deco and also looking at the modern type influences. I used vectors in order to experiment with a style which would fit this well. The curved lettering on the letter B is a modern style which is not something which is not Art Deco.
I have show with these drafts that I want the Art Deco style to be very clear from the structure, however I also want there to be a the modern quirkiness.