I had a look at a few original Art Deco fonts and I wanted to have a go at creating my own version of a traditional Art Deco type face.
I used this type as an example for creating an original typeface on Illustrator and a starting point for creating a modern Art Deco type.
This was the first attempt at a traditional Art Deco type, using Illustrator to create a simple letter which I could then experiment with a modern interpretation. I wanted to get an idea of how I could first create a simple letter and then I could experiment with different types of design.
I then had a look at changing the curvature of the letters and how they could be used to change the very structured style of Art Deco and experiment with the different techniques. I like the way in which the Art Deco design is familiar, but there is a more relaxed style.
This was an experiment with how to change the Art Deco style and the stretching of the letters and how this could be used in a modern typeface. I like the way that the letters are in a way that represents a different style of design but the Art deco is still familiar.
I then wanted to see what the style of type would be if I created a typeface that does not involve the structure of Art Deco at all and shows a very experimental and modern style of design.
I like this approach to creating the modern Art deco style by starting with the Art Deco design and then editing it to see how this could be a contemporary design.